IBM announced that it has acquired an Australia based booutique digital and innovation agency Vivant Digital Business for unknown amount. IBM hasn’t disclosed amount of deal yet.
The Vivant will join IBM iX team, a digital agency and global business design partners, with multi-disciplinary teams of designers, technology experts and industry strategists who work side-by-side with clients across more than 36 IBM Studios worldwide.
“We warmly welcome Vivant to our IBM iX team of renegades and realists” said Paul Papas, Global Leader, IBM iX. “At IBM iX, we blend progressive strategy, creative vision, and transformational technology to help our clients with their Digital Reinvention journeys. Vivant strategically extends our capabilities to meet growing market demands in the region.”
Vivant works with Australian start-ups and corporations in the financial services and distribution sectors, among others, to create exceptional customer experiences using an innovative approach that combines insights from behavioural science, data and technology.
The CEO and founder of Vivant, Anthony Farah, now serves as the Digital Strategy & IBM iX Leader for Australia and New Zealand.
About Vivant
Vivant is a digital Agency, started in 2008 with the mission to help corporated transforming their business digitally and validate product-market-fit, scale innovation and drive transformation.
Source : https://www-03.ibm.com/press/us/en/pressrelease/53351.wss
